How can we harness this emergent tool for good, mitigate harmful impacts, and prepare for the ways in which it could upend our work? asks Abrahams, an account director at Blue State....

Marketers must understand the changing views and actions of the American public as major moments and movements occur, and the extent to which a particular issue is (or is not) episodic, writes Feldmann; some issues have staying power regardless of headlines, while others ebb and flow with the visibility of movements and media coverage....

Algoso, a social change strategist, facilitator, advisor, and researcher, lays out two principles—building a shared identity and creating shared ownership—to help organizations better navigate conflicts and clarify what really matters to them....

An effective leader must seek permission to use their voice and platform for an issue from those they want to impact, be agenda focused, know when to compromise, be aware of their place in the larger social issue system, and go beyond storytelling to define the story, writes Feldmann....

Nonprofit executives need to have open conversations about and educate themselves on issues including reliance on industries; diversified fundraising that reduces dependence on any one gift type, industry, or donor; stringent governance at the board level; and organization-wide understanding of the markets, writes the executive director of CUNY SPH Foundation....

The founder and president of Innovation Process Design Inc. outlines four misconceptions about implementing software platforms that cause inefficiencies and prevent savings for nonprofits....

Feldmann offers a straightforward, concise explanation of what makes social change movements successful: convergence, the right players, and the right pressure....

Malloy, a creative director at Blue State, outlines key takeaways from observed trends and recent research about why Gen Z and millennial donors are more likely to give to GoFundMe or similar platforms than to established nonprofits....

The CEO of STRUT and STRUT CARES outlines strategies to help organizations dedicated to lesser-known causes educate funders and raise awareness, which, in turn, can lead to a trickle-down effect on other important causes....

A marketing/communications campaign can’t “sell” an issue alone, Feldmann writes; such efforts must work in concert and partnership with other strategies and efforts to create an inflection point that drives action....

Crypto asset holders are continuing to give, even if their wallets are a little less full, writes the chief operating officer of Endaoment, because of the speed and verifiable audit trail of crypto donations and the option of using stablecoins—an asset with its price pegged to a fiat currency like the U.S. dollar....

Establishing trust through authentic narratives aimed at securing supporter loyalty should be every cause or social issue’s goal in 2023, writes Feldmann ....

The CEO of Sched, an event scheduling software firm, outlines logical steps every event planner can take to maximize purchasing power and continue to host high-caliber nonprofit events in the face of inflation and fundraising challenges....

A study Feldmann helped lead found that while messengers with broader reach are critical in generating awareness of an issue, Americans look to family and friends, credentialed experts, or local leaders for guidance and deeper understanding as they start to gather more information....

The founder of Data Viz for Nonprofits argues that less can be more when it comes to data, and nonprofits should narrow their data collection to specific components of the logic model that measure progress and make it easy to distill what the data means and to take action....

Trends in caregiving, education, and debt are among the variables that influence a person’s willingness or ability to engage in and support cause campaigns, writes Feldmann, and nonprofits should view these trends as an opportunity to further innovate and design opportunities....

While crypto fundraising may not be appropriate for all nonprofits, for those nonprofits that are good candidates, the senior account director for digital fundraising at Media Cause shares important considerations for maximizing success....

Beyond the work itself, bosses, peers, and employers now have the added responsibility of ensuring that workers are not simply productive but also cared for, writes Wildstein, and there are a few straightforward ways to celebrate your most important resource: your people....